Visit Maldives announces on launching their new marketing campaign in collaboration with Switzerland’s Manta Reisen.
The campaign by Visit Maldives and Manta Reisen aims to maintain and promote the island nation’s tourism in the Swiss market.
Furthermore, the campaign will be utilized to raise awareness of Maldivian tourism as a brand destination, as well as one of the safest tourist destinations in the world for travelers.
The joint marketing campaign will include online advertisements that will be run on Travel News website as well as two, 45-minute webinars for travel agents conducted in German and French languages. The travel content, as advertisements will appear on the Travel News website for a period of 0ne-month under the campaign.
Moreover, the webinars will be an ample platform through which tour operators or travel agents will gain an insight and understanding of the island nation’s tourism industry; the safety measures and regulations will be given focus as well.
As part of the campaign, Visit Maldives will be boosting promotions of local properties that would include tourist resorts, guesthouses, safaris and liveaboards as well as hotels.