Visit Maldives concludes a destination marketing live event in association with Singapore Airlines on Naver Live Shopping, one of the largest e-commerce brands of South Korea.
The destination promotion live event was held on 17 November, Wednesday of the previous week.
Moreover, the live event included promotion of images and videos of Maldives before and during the live broadcasting. Audience were informed of the flight schedules between Maldives and South Korea through Singapore Airlines.
Furthermore, the activities under the campaign included social media posts and videos on Naver’s marketing channels and the display of participating properties on the landing page of Naver Travel.
Visit Maldives attests that the purpose of the event was to create both brand and connectivity awareness among South Korean travelers and build optimism as well as maintain Maldives as a top-of-the-mind destination for the upcoming holiday season.
Meanwhile, the participating properties of the live event includes Taj Exotica Resort and Spa and SAii Lagoon Maldives.